Privacy Policy
Lorikeet Corporation Pty Ltd. (“Adonix,” “we,” “us,” and/or “our”) manages a ground-level digital advertising network that presents engaging and relevant content via rooftop advertisement displays mounted on vehicles operated by taxi, rideshare, delivery, and other high-volume drivers. We prioritize your privacy, and this privacy statement (referred to as “Privacy Statement”) outlines the ways in which we gather, utilize, and distribute information. This Privacy Statement pertains to data collected through Adonix’s offerings, including information concerning the drivers hosting Adonix displays, data regarding the Adonix partners who engage through these displays, information gathered from the displays, data acquired from third-party sources, and data collected from individuals who interact with our website at https://adonix.com.au or our apps (collectively, our “Services”). In addition to this Privacy Statement, the use of our Services is also governed by our Terms and Conditions.
Information We Collect
Information Provided To Us: When you use the Services, you may provide us with certain personal information directly.
Registration and Profile Information: If you register to drive with us, we collect information such as your name, address, email, phone number, driver’s license details, vehicle information (including insurance information), and any additional information you provide on your registration form. If you register to advertise with us, we collect your name, company name, work email, and phone number.
Payment Information: If you sign up to drive with us, we collect your bank account information, such as bank name, account number, and BSB, to facilitate payments to you. For advertisers, we may collect payment information, such as credit card details, to process payments for our Services.
Communications: If you communicate with us directly, we may gather additional information about you. For example, if you reach out to customer support, we may collect your name, email address, phone number, the content of your message, and any attachments you provide. We may track email engagement to enhance customer service and improve our Services.
Information Collected From Our Advertising Displays: The rooftop advertising displays on taxi, rideshare, delivery, and other high-volume driver vehicles (“Advertising Displays”) capture precise geolocation data to deliver our Services and present relevant advertising.
Information Collected When You Interact With Our Services: Additional data is collected when you use our website or apps, including:
- Analytics: We collaborate with analytics providers to collect and process certain data.
- Device and Log Information: We collect data about the devices and software used to access our website, such as IP address, browser type, operating system, and phone carrier information.
- Usage Information: We gather information on how you interact with our Services, such as pages viewed, content clicked, and session durations, to improve our Services.
Information Received From Third Parties: We may obtain additional data from third parties, including personal information about individuals who do not interact directly with our Services, such as mobile advertising IDs (MAIDs), IP addresses, and derived inferences. For drivers, we may receive information from third-party sources regarding your background and driving history. We only acquire data from third parties that comply with applicable laws.
How We Use the Information We Collect
We utilize and store the collected information for legitimate business purposes, including:
- Providing, enhancing, expanding, personalizing, and promoting our Services;
- Understanding and analyzing usage patterns to improve our Services;
- Developing new products, services, features, and functionalities;
- Serving relevant advertisements;
- Communicating with you directly or through partners for customer support, updates, marketing, and promotional purposes;
- Sending text messages;
- Facilitating transactions and payments;
- Detecting and preventing fraud; and
- Complying with legal requirements, enforcing our Terms and Conditions, or addressing requests from regulatory bodies or law enforcement agencies.
How We Share the Personal Information We Collect
Service Providers: We share personal data with service providers for legitimate business reasons, who process it following our instructions and in compliance with this Privacy Statement and applicable confidentiality and security measures. These partners offer services globally, including customer support, IT, payments, sales, marketing, data analysis, research, and surveys.
Advertising Partners: We share geolocation data from our Advertising Displays, combined with lawful personal information obtained from third parties and aggregate information (such as impression data estimating the number of individuals within viewing distance of an advertisement), with our advertising partners to help them understand their advertising audience.
As Required By Law and Similar Disclosures: We may access, retain, and disclose your information if we believe it is necessary to ensure legal compliance, comply with law enforcement requests or legal processes, protect the rights, property, or safety of you, us, or others, or respond to your requests. We attempt to notify you of legal requests for your information, unless prohibited by law. In cases where a court order specifies a non-disclosure period, we will provide notice after the period has expired. Exceptions to our notification policy include emergencies involving the risk of death or serious injury.
Merger, Sale, or Other Asset Transfers: If we are involved in a merger, acquisition, financing, due diligence, reorganization, bankruptcy, liquidation, or similar business transfer, your information may be sold or transferred as part of such a transaction. We will continue to protect your personal information before any transfer to a new entity.
Consent: We may also share your information with your permission.
Your Choices
You can unsubscribe from our newsletters or promotional emails via the link provided in these communications. Even if you opt-out, you will still receive administrative messages from us.
Third Parties
Our Services may contain links to other websites, products, or services that we do not own or operate. We are not responsible for the privacy practices of these third parties. Please be aware that this Privacy Statement does not apply to any information you disclose to these third parties.
Security and Data Retention
We are committed to protecting your information. Although we take reasonable precautions to safeguard your data, the electronic nature of our Services means we cannot guarantee the security or privacy of your information. We retain personal data as long as necessary to provide our services and comply with applicable laws. You can request deletion of your personal data by contacting us at [email protected].
Children’s Privacy
Children under the age of 13 are not permitted to sign up for our Services, use our Services, or provide personal information to us. If you become aware that a child has provided us with personal information in violation of this Privacy Statement, please contact us at [email protected].
Privacy Rights
To protect your personal information, we will only respond to requests for access or deletion that we have verified through our authentication process. You may need to provide information such as your mobile advertising ID to verify your identity or authority to make the request. You may also submit a request through an authorized agent, but you may need to verify your identity directly with us or provide proof of the agency relationship.
To request deletion of personal information or for any questions or concerns about this Privacy Statement or our practices, please contact us at [email protected].
Changes to this Privacy Statement
We will post any updates to this Privacy Statement on this page, and the revised version will become effective when posted. If we make significant changes to how we use or share your personal information, we will provide more prominent notice, such as through our Services, by email, or other communication.
Contact Us
For any questions regarding this Privacy Statement, please contact us at [email protected].
Effective Date: 26th September, 2024.